Dr. Fatima AlSalem is an Associate Professor of Mass Communication at Kuwait University, where she has been a faculty member since 2008. She previously served as Director-General and Chairperson of the Kuwait News Agency (KUNA). She holds a PhD in Mass Communication from Indiana University Bloomington. Dr. AlSalem’s scholarship focuses on digital media, public opinion, social media credibility, youth communication practices, and the role of women in media industries. She has presented her research at leading international conferences, published widely in Arabic and English, and has served as a consultant to major national institutions on media strategy and communication policy.
Prof. Dr. Fatima Alsalem
Presentation Title: The Psychological, Social, and Consumer Behavior Impacts of Following Social Media Influencers: A Field Study on a Sample of the Kuwaiti Public
Kuwait University
Past Speaker